I recently had a friend connect with me on LinkedIn. I hadn’t talked to this person in quite a few years and naturally (as I tend to do) took a peek at his companies’ website. I won’t say what his organization does, as that will give it away and I don’t want to hurt anyone’s feelings, but I will tell you I was shocked at what I found.
While I can’t point to the URL, I will tell you what I discovered and how this may apply to you and your business. We will examine Design, Content & Security.
Design:
Their website looks like something we were building in the mid to late 90s, or as I like to say the early days of the web. The amazing thing is that this organization serves tens of thousands of members and is collecting huge fees (which isn’t going to their technology ? ).
The…
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